A Legacy of Intergenerational Collaboration in Action
The DTV team doesn’t just talk about wholeness and intergenerational connection — we demonstrate it. Our team brings together seasoned professionals with decades of leadership experience, millennials and Gen Z voices bringing fresh perspective, digital fluency, and the courage to be authentic. Since 2008, Duncan Tree Ventures has empowered global communities, notably raising over $50 MM USD between 2012 and 2020 to provide free, life-transforming spine surgeries for 200 adolescents with severe scoliosis across the Philippines, Jamaica, and Trinidad & Tobago. Building on this legacy of physical healing and medical capacity building, the organization has evolved to foster emotional intelligence, resilience, and self-awareness through targeted digital content and transformative professional boot camps.
Ouida Duncan, CPC, ELI-MP, MBA (Strategy), Founder, Board Chair & CEO
Founder of Duncan Tree Ventures, Ouida brings decades of experience in youth development, organizational leadership, and social entrepreneurship. A certified iPEC coach and Energy Leadership Index (ELI) Assessment practitioner, she developed the In The Middle program from a deep personal commitment to wholeness and a belief that every person deserves the tools for emotional intelligence.
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Ms. Duncan leads partnership development, coaching delivery, and sets the brand vision for DTV. Through her we have adapted the transformative models of world-renowned institutions based on her lived experiences as a graduate of the University of Bath School of Management (with distinction), Landmark Education Curriculum for Living, the Hoffman Process and the Institute for Professional Excellence in Coaching (iPEC); leveraging the strength of each for each audience, powered by the core-energy methodology.
Dr. Sheila Campbell-Forrester, MBBS, DPH, Board Treasurer
Dr. Sheila provides financial oversight, strategic framing, and thought leadership on the wholeness framework. Her expertise in adolescent health, clinical practice, and systems thinking shapes how DTV approaches the whole person as an integrated whole.
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Dr. Sheila Campbell-Forrester is a distinguished medical professional and a prominent advocate for adolescent health. With an illustrious career, she has served as the Former Chief Medical Officer of Jamaica, where she played a pivotal role in shaping the country’s healthcare system and ensuring the well-being of its citizens.
Driven by her passion for making a positive impact, she served as a Medical Advisor to Duncan Tree Foundation for over a decade and assumed the role of Board Member in 2023, where she provides invaluable guidance and expertise in promoting healthcare and adolescent education initiatives in underserved communities.
Through her various roles, Dr. Sheila Campbell-Forrester continues to champion the cause of adolescent health and well-being, striving to create a brighter and healthier future for the younger generation.
Robert Ooghe, Board Secretary & Operations
Robert manages website development, content operations, monday.com project management, meeting coordination, and AI integration strategy. He brings a critical thinking lens to DTV’s digital presence and helps translate the organization’s vision into operational reality.
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Robert Ooghe is a creative technologist and digital innovator. With over 15 years of experience in interactive entertainment and education, Robert has a proven track record of creating award-winning digital experiences for leading brands like Hasbro and Mattel.
He holds a Master’s degree in Interactive Telecommunications from NYU and a Bachelor’s degree in Social Psychology and History from William & Mary.
Mr. Ooghe aims to create research-based, emotionally intelligent educational experiences that empower individuals to lead more fulfilling lives. With his unique blend of technical prowess, creative vision, and empathetic leadership, Robert Ooghe is poised to make a lasting impact in the fields of education and entertainment.
Jillian Morgan, Gen Z Content Lead & Well-Being Consultant
Jillian Morgan is a Licensed Clinical Social Worker who has spent 15 years leading mental health and wellbeing strategy at the intersection of clinical practice and organizational culture. She built and ran mental health and employee experience programs for a 20,000-person global workforce, work that employees consistently named as a reason they felt like they belonged. Her clinical background spans adolescents to executives, and she consults with organizations on psychological safety and mental health strategy alongside a private practice. She brings to In The Middle a clinician’s instinct for what people actually need and a practitioner’s patience for the slow, real work of change.
Rishi Singhal, Gen Z Content Contributor
Rishi supports DTV’s content roadmap development and led an interview series, and supports board advisor recruitment. His perspective as a young professional navigating early career transitions brings authenticity to DTV’s content and ensures we speak to — not at — our emerging audience.
Andrew Bell, Content Contributor
Andrew brings a rare combination of range and rigour — 25 years delivering strategy and digital transformation for global organisations, paired with a decade as a fitness coach and professional photographer. Driven by a fascination with what makes systems and people perform, he contributes to the Physical Wholeness pillar at Duncan Tree Ventures with the precision of a consultant and the energy of someone who genuinely loves what they do.
Hannah Strong, Gen Z Content Contributor
Hannah supports content development with a focus on physical wellness and spiritual/mindfulness integration. Her insight that our Four Pillars aren’t separate categories but nested, interconnected dimensions of wholeness has shaped how DTV communicates its framework. She also contributes to workshop development for the ITM workshop program supporting both Ouida as the lead workshop developer and Jillian as the Gen Z Content Lead.